How to Build a Step-by-Step Selling System
that Brings You All the Customers You Want.
with Dov Gordon
Are you feeling stuck because you’re not getting the customers you want? Have you tried a bit of this and some of that, but the results are disappointing? Do you KNOW that with your level of talent you should be doing much better? But after all this time, it’s still not clear HOW to make your business work?
There really are a limited number of specific steps to turn on a never-ending flow of your ideal customers. You CAN build a marketing and selling system that consistently and predictably brings you a steady stream of first-rate customers. You CAN quickly gain credibility and trust with the customers you want most. You CAN know that every time you invest $1 in your marketing system, you get $5, $10 or $15 in return.
The first step is to understand that getting customers is NOT about which tactic you use. It’s NOT about social media, networking, telemarketing, referrals, advertising, PR, or anything else. Before you do any of these you need a marketing and selling SYSTEM. After you have a system, you plug in the tactics that are the best fit for you.
Join us on April 5, 2011 at noon (CT) when Dov Gordon will deliver what has
become his most popular workshop for small business owners.
Here’s what you will learn:
The only five steps you need to create a fully automated marketing and selling system. When you know these five steps, you’ll always know what to do next to get more leads and convert them into paying customers.
Why lead generation has been so hard – and how to make it simple, predictable and consistent. “This is one of those simple insights that I ‘knew’ for many years but thought I could ignore. When I finally “GOT IT” my business turned around within three weeks.” – Dov Gordon
How to elegantly control and direct the conversation so you are the one leading the sales process at every step. So many deals are lost because your prospect ends up leading. Why? Usually because your own selling process isn’t clear enough TO YOU, so you lose control. Or because it’s based on the typical sales funnel rather than on timeless psychological truths.
Prospects almost always ask for the price before THEY are ready to hear it! And if you answer, you’ll lose the deal. You’ll learn how to recognize if your prospect is indeed ready for a proposal. And if it is premature, you’ll learn how to turn it around so they end up wanting to buy from you regardless of your price. This idea alone will be make participation more than worth your time.
The “turn the tables on yourself” technique for making yourself irresistible to your ideal customers.
Nothing will restore the thrill and satisfaction of entrepreneurship for you faster than consistently and predictably attracting first-rate customers.
All this is doable – when you approach marketing and sales with reverence, focus and the commitment to get it right, instead of frantic and scattered action.
If you’ve been in business for a while and you know you are capable of so much more; and you know that a key weakness is that you need a better system for marketing and selling your products or services, then be sure to register for this workshop.
Tired of leaving seminars with great ideas –
that you know you’ll never implement?
This will be a workshop.
You will actually roll up your sleeves and apply what
you learn to your business. On the spot.
You won’t leave with just good ideas.
You’ll go home having already moved forward.